In 1853, one adobe hut stood on the site that became Hollywood. By 1870, an agricultural community flourished in the area with thriving crops. A locally popular etymology is that the name "Hollywood" traces to the ample stands of native Toyon or "California Holly", that cover the hillsides with clusters of bright red berries each winter. But this and accounts of the name coming from imported holly then growing in the area, are not confirmed. The name Hollywood was coined by H. J. Whitley,
the Father of Hollywood. He and his wife, Gigi, came up with the name while on their honeymoon, according to Margaret Virginia Whitley's memoir.
By 1900, the community then called Cahuenga had a post office, newspaper, hotel and two markets, along with a population of 500. Los Angeles, with a population of 100,000 people at the time, lay 10 miles east through the citrus groves. A single-track streetcar line ran down the middle of Prospect Avenue from it, but service was infrequent and the trip took two hours. The old citrus fruit packing house would be converted into a livery stable, improving transportation for the inhabitants of Hollywood.
The first section of the famous Hollywood Hotel, the first major hotel in Hollywood, was opened in 1902, by H. J. Whitley, the President of the Los Pacific Bolevard and Development Company of which he was a major shareholder. He was eager to sell residential lots among the lemon ranches then lining the foothills. Flanking the west side of Highland Avenue, the structure fronted on Prospect Avenue. Still a dusty, unpaved road, it was regularly graded and graveled.
Hollywood was incorporated as a municipality in 1903. Among the town ordinances was one prohibiting the sale of liquor except by pharmacists and one outlawing the driving of cattle through the streets in herds of more than two hundred. In 1904, a new trolley car track running from Los Angeles to Hollywood up Prospect Avenue was opened. The system was called "the Hollywood Boulevard." It cut travel time to and from Los Angeles drastically.
By 1910, because of an ongoing struggle to secure an adequate water supply, the townsmen voted for Hollywood to be annexed into the City of Los Angeles, as the water system of the growing city had opened the Los Angeles Aqueduct and was piping water down from the Owens River in the Owens Valley. Another reason for the vote was that Hollywood could have access to drainage through Los Angeles´ sewer system. With annexation, the name of Prospect Avenue was changed to Hollywood Boulevard and all the street numbers in the new district changed. For example, 100 Prospect Avenue, at Vermont Avenue, became 6400 Hollywood Boulevard; and 100 Cahuenga Boulevard, at Hollywood Boulevard, changed to 1700 Cahuenga Boulevard.
On January 22, 1947, the first commercial television station west of the Mississippi River, KTLA, began operating in Hollywood. In December of that year, The Public Prosecutor became the first network television series to be filmed in Hollywood. And in the 1950s, music recording studios and offices began moving into Hollywood. Other businesses, however, continued to migrate to different parts of the Los Angeles area, primarily to Burbank. Much of the movie industry remained in Hollywood, although the district's outward appearance changed.
In 1952, CBS built CBS Television City on the corner of Fairfax Avenue and Beverly Boulevard, on the former site of Gilmore Stadium. CBS's expansion into the Fairfax District pushed the unofficial boundary of Hollywood further south than it had been. CBS's slogan for the shows taped there was "From Television City in Hollywood..."
During the early 1950s the famous Hollywood Freeway was constructed from The Stack interchange in downtown Los Angeles, past the Hollywood Bowl, up through Cahuenga Pass and into the San Fernando Valley. In the early days, streetcars ran up through the pass, on rails running along the central reservation
The famous Capitol Records building on Vine St. just north of Hollywood Boulevard was built in 1956. The building houses offices and recording studios which are not open to the public, but its circular design looks like a stack of 7-inch vinyl records.
The now derelict lot at the corner of Hollywood Boulevard and Serrano Avenue was once the site of the illustrious Hollywood Professional School, whose alumni reads like a Hollywood Who's Who of household "names". Many of these former child stars attended a "farewell" party at the commemorative sealing of a time capsule buried on the lot.
The Hollywood Walk of Fame was created in 1958 and the first star was placed in 1960 as a tribute to artists working in the entertainment industry. Honorees receive a star based on career and lifetime achievements in motion pictures, live theatre, radio, television, and or music, as well as their charitable and civic contributions.
In 1985, the Hollywood Boulevard Commercial and Entertainment District was officially listed in the National Register of Historic Places protecting important buildings and ensuring that the significance of Hollywood's past would always be a part of its future.
In June 1999, the long-awaited Hollywood extension of the Los Angeles County Metro Rail Red Line subway opened, running from Downtown Los Angeles to the Valley, with stops along Hollywood Boulevard at Western Avenue, Vine Street and Highland Avenue.
The Kodak Theatre.
The Kodak Theatre, which opened in 2001 on Hollywood Boulevard at Highland Avenue, where the historic Hollywood Hotel once stood, has become the new home of the Oscars.
While motion picture production still occurs within the Hollywood district, most major studios are actually located elsewhere in the Los Angeles region. Paramount Pictures is the only major studio still physically located within Hollywood. Other studios in the district include the aforementioned Jim Henson (formerly Chaplin) Studios, Sunset Gower Studios, and Raleigh Studios.
While Hollywood and the adjacent neighborhood of Los Feliz served as the initial homes for all of the early television stations in the Los Angeles market, most have now relocated to other locations within the metropolitan area. KNBC began this exodus in 1962, when it moved from the former NBC Radio City Studios located at the northeast corner of Sunset Boulevard and Vine Street to NBC Studios in Burbank. KTTV pulled up stakes in 1996 from its former home at Metromedia Square in the 5700 block of Sunset Boulevard to relocate to Bundy Drive in West Los Angeles. KABC-TV moved from its original location at ABC Television Center (now branded The Prospect Studios) just east of Hollywood to Glendale in 2000, though the Los Angeles bureau of ABC News still resides at Prospect. After being purchased by 20th Century Fox in 2001, KCOP left its former home in the 900 block of North La Brea Avenue to join KTTV on the Fox lot. The CBS Corporation-owned duopoly of KCBS-TV and KCAL-TV moved from its longtime home at CBS Columbia Square in the 6100 block of Sunset Boulevard to a new facility at CBS Studio Center in Studio City. KTLA, located in the 5800 block of Sunset Boulevard, and KCET, in the 4400 block of Sunset Boulevard, are the last broadcasters (television or radio) with Hollywood addresses.
Additionally, Hollywood once served as the home of nearly every radio station in Los Angeles, all of which have now moved into other communities. KNX was the last station to broadcast from Hollywood, when it left CBS Columbia Square for a studio in the Miracle Mile in 2005.
In 2002, a number of Hollywood citizens began a campaign for the district to secede from Los Angeles and become, as it had been a century earlier, its own incorporated municipality. Secession supporters argued that the needs of their community were being ignored by the leaders of Los Angeles. In June of that year, the Los Angeles County Board of Supervisors placed secession referendums for both, Hollywood and the Valley, on the ballots for a "citywide election." To pass, they required the approval of a majority of voters in the proposed new municipality as well as a majority of voters in all of Los Angeles. In the November election, both referendums failed by wide margins in the citywide vote
